Louise Godfrey

Public Relations or Promotion? It’s not just about the Fizz

We are always pleased when we are contacted by those considering a career in PR to ask our advice, to discuss our experiences, and the reality of a life in PR. Often these people fall into two camps: The first group talk about ‘understanding a clients’ business at all levels, from all angles’, producing ‘targeted […]

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Phillips Pr file is supp rting the #missingtype c mp ign.

This week is National Blood Week, and the NHS Blood and Transplant have launched a campaign to get more people to give blood. New donors are needed to the tune of 204,000 so we urge people to come forward and donate as soon as they can. You won’t miss it when you give it; but patients

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I would like to make a small point

Little details matter. For example, AIM Altitude produced a stunning concept bar and galley for its industry’s flagship exhibition. The bar and galley configuration was designed, engineered and built, by AIM Altitude’s own team of highly skilled craftsmen and women, to be able to feature in a commercial aircraft cabin. The interior allowed visitors to

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Getting what your PR needs, not what you ask for

Sometimes the best relationships are those that give you what you actually need not what you asked for.  Of course a relationship has to be trusted before you can ignore the words your client has spoken, and instead go with the gut instinct that tells you exactly what they need.  Reading between the lines is

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Not so Grim after all

BBC Radio 1 bosses are reportedly ‘livid’ with presenter Nick Grimshaw. The DJ lost his voice after partying with celebrity friends in Istanbul over the weekend. Pictures were posted on Instagram, by ‘Grimmy’ himself it would appear, living-it-up and enjoying the celebrity lifestyle. On Monday morning, however, he had lost of voice and was unable

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Engaging your PR team early reaps the best rewards

Our local Waitrose is undergoing a major refurbishment. Given that it is squeezed in between homes and businesses in an historic town with virtually no room for manoeuvre, this was never going to be an easy task. Customers are facing a scaled-down temporary store, ongoing works, carpark closures and general construction chaos. You would expect

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Netto nimbys – not all surprises are good surprises

Residents of Lymm in Cheshire are apparently up in arms after the Waitrose they expected, turned out to be a Netto. As part of a new retail development, the villagers of historic Lymm were promised a luxury supermarket and had believed they were soon to be shopping in the likes of Waitrose, Marks and Spencer

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Rowan

Phillips Profile is once again sending digital Christmas cards and making a donation to charity. Our support this year goes to Rowan, a Cambridge City based charity and arts centre that brings together artists and people with learning disabilities in the production of fine artwork and crafts. Rowan provides opportunities for self-expression and creative exploration. Creating

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