Stakeholder relations

Trust me……I’m a PR professional

Ah, trust. As any counsellor will tell you, trust is key in any relationship. And it is vital when building relationships with editors and journalists. They need to be sure that the information you give them is accurate, truthful and not twisted into misrepresentation – their own reputations are bound up in the quality of […]

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Assume nothing!

This is our unofficial company motto and it has stood us in good stead over the years. We all make assumptions: assuming it won’t rain because the weather forecast said it wouldn’t or in my case, assuming that it will rain because I have just washed my hair and I have neither a jacket nor

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Phillips Profile reunion at 17 years

19 years of PR and counting

Any work undertaken for a client by an agency is only as good as the agency team. Since opening our office door in Cambridge in 1996, our existence over 19 years later is testament to the consistent quality of the team. During those years of riding the roller coaster that is business, with all its

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PR is everywhere

Please remember: PR is not left in the office when the doors close at the end of the day. Reputation management needs to be a constant concern. I am currently sitting on the train, listening with great interest to the conversations of other passengers. It is amazing the information people are happy to loudly impart

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CIPR PRide Award 2015 to Phillips Profile

Generally we like to remain quiet about ourselves; our focus is always on our clients.  However, winning the CIPR Silver Award in the Community Relations Category for our work on Nuffield Health, Cambridge Hospital deserves a little toast, or two.

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Public Relations or Promotion? It’s not just about the Fizz

We are always pleased when we are contacted by those considering a career in PR to ask our advice, to discuss our experiences, and the reality of a life in PR. Often these people fall into two camps: The first group talk about ‘understanding a clients’ business at all levels, from all angles’, producing ‘targeted

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Phillips Pr file is supp rting the #missingtype c mp ign.

This week is National Blood Week, and the NHS Blood and Transplant have launched a campaign to get more people to give blood. New donors are needed to the tune of 204,000 so we urge people to come forward and donate as soon as they can. You won’t miss it when you give it; but patients

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Not so Grim after all

BBC Radio 1 bosses are reportedly ‘livid’ with presenter Nick Grimshaw. The DJ lost his voice after partying with celebrity friends in Istanbul over the weekend. Pictures were posted on Instagram, by ‘Grimmy’ himself it would appear, living-it-up and enjoying the celebrity lifestyle. On Monday morning, however, he had lost of voice and was unable

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Engaging your PR team early reaps the best rewards

Our local Waitrose is undergoing a major refurbishment. Given that it is squeezed in between homes and businesses in an historic town with virtually no room for manoeuvre, this was never going to be an easy task. Customers are facing a scaled-down temporary store, ongoing works, carpark closures and general construction chaos. You would expect

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