Please remember: PR is not left in the office when the doors close at the end of the day. Reputation management needs to be a constant concern. I am currently sitting on the train, listening with great interest to the conversations of other passengers. It is amazing the information people are happy to loudly impart […]
It has always been argued that PR and advertising are two very different things. The recent phenomenon of Christmas adverts has meant, however, that the two are becoming closer aligned. The hype around John Lewis’ 2015 Christmas advert was up and running long before the advert itself. I have still not actually seen the advert
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