Most people have always been aware that what you read in the papers, see on TV or social media may not be 100% accurate. Anything that has been edited, re-written or re-presented will be coloured by the viewpoint of the person doing the editing – whether consciously or unconsciously. It may be a simple case […]
#FakeNews. How do you get your message across to an increasingly distrustful public? Read More »
Sometimes the best relationships are those that give you what you actually need not what you asked for. Of course a relationship has to be trusted before you can ignore the words your client has spoken, and instead go with the gut instinct that tells you exactly what they need. Reading between the lines is
Getting what your PR needs, not what you ask for Read More »
Residents of Lymm in Cheshire are apparently up in arms after the Waitrose they expected, turned out to be a Netto. As part of a new retail development, the villagers of historic Lymm were promised a luxury supermarket and had believed they were soon to be shopping in the likes of Waitrose, Marks and Spencer
Netto nimbys – not all surprises are good surprises Read More »
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