Monthly Archives: July 2015

  • Embargoed

    newsSocial Media is changing the parameters of PR. I recently received news linked to a major national newspaper. It was strictly embargoed so that nothing could be released prior to it appearing in the Sunday edition. Perfectly normal practice. What surprised me, however, was that it then stated that it was fine to mention the news in social media. Tweets were acceptable prior to the embargo. (more…)