Month: July 2015

Embargoed

Social Media is changing the parameters of PR. I recently received news linked to a major national newspaper. It was strictly embargoed so that nothing could be released prior to it appearing in the Sunday edition. Perfectly normal practice. What surprised me, however, was that it then stated that it was fine to mention the …

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Public Relations or Promotion? It’s not just about the Fizz

We are always pleased when we are contacted by those considering a career in PR to ask our advice, to discuss our experiences, and the reality of a life in PR. Often these people fall into two camps: The first group talk about ‘understanding a clients’ business at all levels, from all angles’, producing ‘targeted …

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